YouTube Analytics Training

The YouTube Analytics Training offered by Iteanz equips content creators, marketers, and businesses with the skills to harness the power of YouTube Analytics for growth. Participants will gain hands-on experience analyzing audience behavior, content performance, campaign effectiveness, and revenue impact.

The training covers creator-focused insights (growth, engagement, monetization) and brand-focused insights (lead generation, ROI, campaign tracking, and integrations with marketing tools).

Navigate YouTube Studio Analytics and interpret key metrics.

Use advanced analytics techniques for channel and content optimization.

Apply audience insights to improve retention, engagement, and growth.

For creators: Optimize video strategies, monetization, and audience loyalty.

For businesses: Measure campaign performance, ROI, and lead generation impact.

Integrate YouTube Analytics with Google Analytics, Ads, and CRM systems.

Build custom reports and dashboards for ongoing business insights.

Role of analytics in creator and business success
Overview of YouTube Studio Dashboard
Key metrics categories: Reach, Engagement, Audience, Revenue

Watch time, average view duration, and retention rates
CTR (Click-Through Rate), impressions, and engagement metrics
Subscriber growth metrics
For business: Campaign reach, conversion tracking, and brand lift studies

Audience demographics, devices, and geographies
New vs returning viewers, subscription sources
For business: Mapping buyer personas using YouTube Analytics
Identifying peak times and engagement patterns

Identifying high- and low-performing content
Measuring thumbnail and title effectiveness (CTR impact)
Advanced retention analysis to reduce drop-offs
Business use case: Optimizing brand campaigns and ad creatives

YouTube search analytics & keyword tracking
Suggested videos, browse features, and external traffic
Measuring SEO impact of descriptions, tags, and metadata
For business: Driving website traffic and conversions from YouTube

Metrics for likes, comments, shares, polls, and community posts
Cards & end screen performance tracking
Business perspective: Engagement as a brand loyalty indicator
Using analytics to strengthen customer relationships

Understanding CPM, RPM, and ad revenue sources
Memberships, Super Chat, and merchandising data
Identifying content with the highest monetization potential

Measuring brand campaigns & video ads effectiveness
Tracking lead generation from YouTube campaigns
Attribution models: Linking YouTube activity to sales funnel
ROI tracking: Cost per view (CPV), conversion rate, and customer acquisition cost (CAC)
Case study: Evaluating success of a product launch on YouTube

Linking YouTube with Google Analytics & Google Ads
Tracking user journeys from YouTube → Website → Conversion
Using UTM tags for precise campaign tracking
Third-party tools for advanced insights (TubeBuddy, VidIQ, Social Blade, etc.)
Automation of reporting & dashboards for businesses

Case Study 1 (Creator): Improving retention and CTR for a personal channel
Case Study 2 (Business): Measuring ROI of a YouTube ad campaign
Case Study 3 (Brand): Tracking leads and sales generated from YouTube content
Capstone Project: Build a full YouTube Analytics Performance Report with actionable insights for either a creator or a business

SAP Functional Consultants (SD, MM, PM) looking to specialize in Customer Service

Service Managers and Coordinators

Customer Support Executives using SAP

Technical Consultants interested in integrating Python-based automation with SAP CS

Business Analysts working with service process flows in SAP

Expert Trainers

Learn from experienced professionals and industry experts with real-world knowledge.

Hands-On Training

Gain practical experience through real-world scenarios, projects, and interactive exercises.

Customizable Corporate Training

Tailored solutions to meet the unique needs of organisations and teams.

Certifications & Assistance

Courses are aligned with international standards and we also help you to prepare for globally recognised certifications.

Global Recognition

Trusted by individuals and enterprises worldwide, with a track record of successful alumni and partnerships.

24 x 7 Expert Support

We have a 24x7 online support team to resolve all your technical queries, through a ticket-based tracking system, for a lifetime.

“The deep dive into the "Unique Viewers" metric versus total views provided clarity on our actual reach. Iteanz's training on using this data to refine our subscriber conversion funnel was technically profound and immediately applicable.”

Anunay Ghosh

SEO Specialist

“Learning to A/B test thumbnails using YouTube's built-in tools was a revelation. The faculty's technical walkthrough on analyzing comparative performance data has significantly uplifted our CTR. The post-session support clarified all my doubts.”

Pranjal Malviya

Channel Manager

“The advanced segmentation training, breaking down traffic sources by viewer demographics, was invaluable. Iteanz's experts taught us to craft data-driven audience personas, which has directly improved our content personalization and engagement rates."

Tarun Jain

Content Strategist

“Moving beyond basic metrics, this course provided an in-depth understanding of YouTube's Real-Time report for optimizing upload schedules. The correlation between Impressions Click-Through Rate and SEO was a game-changer for our channel's visibility strategy."

Krishna Raj

Digital Marketer

Iteanz is providing 100% placement assistance on our key courses. We help you with career counseling, Exams on Key courses, Mock Interviews and Technical Interviews Tips.

Landing an interview proves that you have the job-specific skills for the position, but how do your interview skills stack up? Also, Soft skills are often the most important factor in showing you're the best candidate for the job.

Hence we are conducting FREE TRAINING on Soft-Skills worth Rs-25,000 to all Iteanz students which will help you to attend the interviews with more confidence.

Yes. We arrange a free demo for all the courses either in the Classroom or Live-Online demo. Please fill the demo request form to schedule a free demo.

You will never miss a lecture at myTectra. You can choose either of the two options:

Classroom Training:

If you miss one or a few classes we can give a backup class based on the trainer and your convenient time.
In case you miss many classes, we can reschedule your class with upcoming batches or other running batches based on how many course topics you have completed so far.

Live-Online Training:

View the recorded session of the class available in your LMS.
You can attend the missed session, in any other live batch.

Just give us a CALL at +91-80-468-10331 OR email at info@iteanz.com

Payments can be made using any of the following options and a receipt of the same will be issued to you automatically via email for both classroom training and Online training.

Visa Debit/Credit Card
American Express and Diners Club Card
Master Card
PayPal
Net Banking/Wire Transfer
UPI Payment such as Google Pay, PhonePe, Paytm
Cash/Cheque/DD ( Not for Online Training )

For Individual:

Classroom Training - Bangalore

Live-Online Training - Globally

For Corporates:

Classroom Training - We deliver classroom training for corporate in more than 20 countries. Send us an Enquiry Now!

Online Training - Globally

* All of the classes are conducted live online. They are interactive sessions that enable you to ask questions and participate in discussions during class time. We do, however, provide recordings of each session you attend for your future reference.

Our Trainer’s are chosen not only for their knowledge and expertise but also for their real-time experience in the respective courses.

Placement Assistance

Resume & LinkedIn Profile Building

Exclusive access to Iteanz Job portal

Access to Soft Skill Enhancement

Mock Interview Preparation

One-on-one career guidance

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